Sevaria : Common Thread

Art direction and poster design for the launch of Sevaria's new space. This contemporary Kenyan fashion brand, founded by Jamie Bryan Kimani, honors African heritage through textile choices and silhouettes while embracing sustainability with handwoven fabrics and upcycling techniques. The visual campaign celebrates Sevaria's pioneering work in gender-fluid fashion and its deep roots in cultural influences, translating the brand's unique blend of tradition and innovation into bold, contemporary graphics.